Home > Networking, Pay Per Click, Social Media > Do Pay Per Click (PPC) and Twitter Mix As Online Networking Tools?

Do Pay Per Click (PPC) and Twitter Mix As Online Networking Tools?

Bukie Opanuga, CEO, Modavate

Bukie Opanuga

Guest Blog Post By Bukie Opanuga, CEO, Modavate

One of the best ways to find a new project, client or even potential employees is through online networking. Social media websites like facebook and online networking hubs like LinkedIn are hubs for this kind of activity these days. They allow for people from different walks of life to come together and discuss ideas about an endless variety of topics, some of the most popular being web development, internet marketing, and pay per click (PPC) advertising.

Savvy businesses have taken notice of this new trend and are cashing in on these discussions on things like internet marketing and PPC. Finding ways that they can leverage the information into a competitive advantage for their business. Finding out new internet marketing and pay per click trends out that other marketers are finding success with and maximizing their PPC dollars. Often times, these discussions start on the social media site Twitter.

Through the use of hashtags, users can categorize their message into an easily search-able tag that begins with a pound symbol such as #Pay Per Click, #PPC or #Internet Marketing. This allows for people to join in the conversation with complete strangers on anything that they find interesting. All you need to do is type in the things you are interested in the search box. The message will then show up in chronological order, and update in real time, allowing you in on what’s happening around the world at that very moment.

When you are on the prowl for new web based development projects, using twitter in this fashion can help you find some new projects to get involved in, potential freelancers you could hire to help or even that million dollar idea. A quick message tailored directly to those users often times quickly begins a great new dialogue for your future projects in Internet marketing or PPC advertising.

It’s no wonder that the future of internet marketing has turned to the social media and pay per click advertising. With instant responses from customers all over the world and free market testing, there has never been a more valuable resource for the businesses of the world. Better yet, this technology is available to businesses of all sizes, allowing for a level playing field for local shops to utilize PPC marketing and getting to potential customers on a small marketing budget.

Do you have a Twitter lead generation success story? We’d love to hear about it. Leave us a comment or pose a question to our online community to get in on the conversation!

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