Home > Reputation Management, Social Media > Sell Your Business With A Social Media Presence

Sell Your Business With A Social Media Presence

Burke Research Services Caricature Magnifying GlassGuest Blog Post By Charlene Burke, CEO, Search By Burke

Creating something people not only want to buy, but want to tell others about, is a key part of marketing a small business successfully. One way to take full advantage of product and service word of mouth is to establish a social media presence and utilize it to it’s fullest potential. Many business owners have joined a social network, but fail at using it for the success of their business.

If you are confused about how to improve your business social media presence. Start by spend some time studying your competition’s idea of online marketing with social networks such as Facebook. The fact is, having a Facebook page means virtually nothing if you don’t promote it. After all, how established can you be if prospects are not aware of your existence?

If you have a service and/or product that isn’t just a good value for money, but inspires your customers to promote it, you have already won half the battle. One way to spread the word is to ask your satisfied clients to give you a “like” and “share” for a chance to win a prize. When it comes to starting and growing a social media presence, do not underestimate the value of “likes” on Facebook.

Still, if you have baked marketing into that which you sell, your audience will want to tell others, anyway. The simple act of providing a terrific service will encourage your customers to tell their friends and family about it. You won’t have to twist arms to get clients to direct others to your business. A bit of attention spent in building your business online social media presence will make that process much easier.

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